This week thought it might be useful to put together an overview of how to promote your online store. Everybody says you need to get a Twitter account, set up a Facebook page, create a YouTube channel… But usually that’s where the advice ends. It’s not often that anyone shares a plan on how it all works together.
So here is one way you can drive traffic and increase sales for free. There are several steps in the process and you don’t have to do every step. It’s a fairly comprehensive approach for creating and sharing content. Here are some of the main points:
- Blogging: How to overcome writer’s block and create great content
- Email marketing
- YouTube marketing
- Using social media
- Joining online communities to share your knowledge
If you are new to YouTube, we’ve got a nice introduction to YouTube Marketing for Ecommerce.
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